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MEDIA
RELATIONS
MAGAZINES,
PAPERS
STRATEGIES
CRISIS
COMMUNICATIONS
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Information
to Norwegian papers and trade media
Coordinated
media relations are the most current cooperations between our agency and
our Nordic network of PR-agencies. We are also exclusively serving
international entreprises with media relations towards Norwegian media.
In
general, well directed, good stories told to media can be a very
powerful tool for building recognition of company, services or products
in the Norwegian market. We have the overview, the experience, and the
translation and distribution capaity for your messages to your Norwegian
targets groups.
Our
main media relation services are:
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media relations strategy
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mediamonitoring, analysis of content and messages
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- content management, journalistic services
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press releases
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- advisory of content, adaption to local/national sentiments and issues
- media traning
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press conferences/ events/ presstrips
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press office,
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press information web
The
media have strong ability to put issues on the agenda. Swift development
of technology options, new digital media, a continually increase in
information flow and circulation of news poses even more demands for
preparation, follow-up and conveying of the messages.
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Our
business idea is to assist our clients to define, plan and accomplish
communication strategies and initiatives which best contributes to brand
efforts and make them reach their objectives.
Compared to most other countries, the daily papers have big
circulations pr habitant. The papers are important part of the market
mix together with TV, trade magazines and radio - and in the last years
news web-sites..
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